Apple's iPad created the tablet-computer market and has been its gold standard ever since, but industry analysts say its high price has left it vulnerable to a new type of competitor this holiday season- e-readers now coming decorated with more multimedia features.
Since the iPad revolutionized the computer market in early 2010, it has dominated tablet sales - widely perceived as the best, offering premium features and benefiting from a faithful group of Apple supporters. Meanwhile e-readers focused on books and magazines, targeting an audience less interested in entertainment-type features.
But that could change because consumers now can buy tablet versions of popular-brand e-readers, such as Amazon's Kindle Fire and Barnes & Noble's Nook Tablet. These products are now offering such luxury features as email, video streaming, music, Web surfing, and downloadable applications - making them cheaper alternatives to the iPad. ...
http://www.washingtontimes.com/news/2011/nov/24/e-readers-nip-at-heels-of-apples-ipad/?utm_source=RSS_Feed&utm_medium=RSS
Since the iPad revolutionized the computer market in early 2010, it has dominated tablet sales - widely perceived as the best, offering premium features and benefiting from a faithful group of Apple supporters. Meanwhile e-readers focused on books and magazines, targeting an audience less interested in entertainment-type features.
But that could change because consumers now can buy tablet versions of popular-brand e-readers, such as Amazon's Kindle Fire and Barnes & Noble's Nook Tablet. These products are now offering such luxury features as email, video streaming, music, Web surfing, and downloadable applications - making them cheaper alternatives to the iPad. ...
http://www.washingtontimes.com/news/2011/nov/24/e-readers-nip-at-heels-of-apples-ipad/?utm_source=RSS_Feed&utm_medium=RSS
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